21
Jan
OTT enables average and small budget films too to gain global viewership “Need more producers with a professional approach to filmmaking” “There was a big opposition when OTT made its initial appearance citing that it will end theatrical releases and shut movie businesses. However, the traditional film industry, theatres and blockbuster movies will continue to stay despite OTT and TV channels being around. They only complement the entertainment business of cinema financially, making it more lucrative. The viewership on OTT is ever increasing at a faster pace which is pegged at 20 per cent now. OTT enables even average and…
