Viral Modi

Bridging Borders: An NRI Family’s Homecoming with Their Culturally-Inspired Products

Bridging Borders: An NRI Family’s Homecoming with Their Culturally-Inspired Products

Children in India will soon experience the world's first-ever mantra-singing Hindu-inspired toy brand, Modi Toys – a perfect blend of entertainment and education -- launched by siblings Avani Modi Sarkar and Viral Modi. Applying a modern spin on ancient ethos, Modi Toys wants children to stay connected to their roots through their mantra-singing Hindu soft toys and corresponding books. Nearly five years after successfully launching in the USA, the founders are now announcing their foray into the Indian market as they introduce Modi Toys to the very country that inspired their entrepreneurial journey. Co-founder of the homebound startup, Avani says,…
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