traditional handicrafts

Unique venture of Indian entrepreneurs for rejuvenating ethnic crafts eco system earns global accolades

Unique venture of Indian entrepreneurs for rejuvenating ethnic crafts eco system earns global accolades

New Delhi: Graamyam is an artistic and entrepreneurial endeavor by an IT professional Biju George and his spouse Rakkee Thimothy, an eminent labour economist. They discovered the traditional art, craft and rich traditions of Kerala in this arena and brought global awareness to it. Graamyam is expanding to other regions of South India and also promoting the ethnic cause and craft internationally by negotiating agreements with world renowned lifestyle chains in the USA. The significance of Graamyam is integrating neo modern designs with traditional handicrafts. The designs done with a modern global consumer in mind and taking lot of inspiration…
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