Nipun Gupta

Springfit Mattress brand of VFI group acquires 100 per cent stake in Serta Mattress India

Springfit Mattress brand of VFI group acquires 100 per cent stake in Serta Mattress India

New Delhi: VFI Group is known for its luxury and comfortable mattress in retail and is the owner of the Springfit brand, which is sold through a network of 90 pan-India distribution points and 1,500 retailers. Today VFI Group proudly announced the buyout of a 100% stake in Serta Mattress, India from its licensee Emirates Sleep System Pvt Ltd.  The products will be manufactured in VFI Group factories located in Haridwar, Coimbatore, Meerut, and Vadodara, contributing to Prime Minister Narendra Modi’s "Make in India" initiative. The aim of VFI Group's investment is to become the leading expert in the market…
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