Lifestyle

Breaking the Monotony: How NoMoreType is Redefining Digital Lifestyle Shopping

Breaking the Monotony: How NoMoreType is Redefining Digital Lifestyle Shopping

The global lifestyle e-commerce market, valued at $368 billion in 2024, faces a curious problem. Despite endless choices, consumers spend an average of 79 minutes per week just searching for products that match their taste. Two corporate professionals turned entrepreneurs believe they've cracked this code. From Corporate Cubicles to Creative Freedom Sagar and Urmila launched NoMoreType in 2024 after witnessing firsthand how traditional marketplaces overwhelm rather than inspire. Both had spent years in corporate roles, watching colleagues struggle to find lifestyle products that felt personal rather than mass-produced. "We calculated that we were spending nearly six hours monthly just filtering…
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India’s Dengue Hotspots: PharmEasy Report Shows Karnataka, Tamil Nadu, and Maharashtra Leading the Charts

India’s Dengue Hotspots: PharmEasy Report Shows Karnataka, Tamil Nadu, and Maharashtra Leading the Charts

PharmEasy report shows dengue peaks in August–October  New Delhi, [India] August 29, 2025: PharmEasy, one of India’s leading digital healthcare platforms, has released a comprehensive report titled ‘Dengue: The Silent Threat of the Monsoon Season’, based on over 120,000 diagnostic tests conducted between April 2022 and December 2024 across all 28 states & union territories. The findings reveal Karnataka, Tamil Nadu, and Maharashtra as India’s dengue hotspots in the said period. According to the report, Karnataka registered 32,886 cases in 2024, followed by Tamil Nadu with 27,378 cases and Maharashtra with 19,385 cases. Kerala, despite a smaller overall caseload, reported 128 deaths, underscoring…
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Sleep Better, Live Better: A Young Adult’s Guide to Choosing the Best Mattress, Bedsheets, and Towels

Sleep Better, Live Better: A Young Adult’s Guide to Choosing the Best Mattress, Bedsheets, and Towels

For young adults in their 20s to 50s, life is a whirlwind of work, social plans, and personal goals. Amid the hustle, quality sleep is your secret weapon to stay energized and focused. The right mattress, bedsheets, and towels can transform your bedroom and bathroom into spaces that recharge you. With endless options online, picking the perfect memory foam mattress or king-size bedsheet might feel daunting. Don’t worry—this guide offers practical, heartfelt advice to help you create a cozy, stylish haven. We’ll cover essentials like mattresses, cotton bedsheets, and plush towels, with tips tailored for your busy life. Why Your…
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Redefining Fitness In India: Siraj Lalani’s Vision With Plus Fitness 

Redefining Fitness In India: Siraj Lalani’s Vision With Plus Fitness 

India, August 13, 2025: When Siraj Lalani decided to bring Plus Fitness to India, he wasn’t just launching another gym brand. He was answering a deeper need, one that often goes unspoken but is deeply felt by millions of people. India’s fitness industry has seen a massive boom over the last decade. From luxury gym chains in metro cities to budget fitness studios in smaller towns, the options have expanded. But despite all this growth, there’s a silent gap that most fitness brands still ignore, the emotional discomfort people feel when stepping into a gym. Siraj understood this better than…
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Lotus Organics+ Launches its Shea Luxe Tinted Moisturizer

Lotus Organics+ Launches its Shea Luxe Tinted Moisturizer

Lotus Organics+, the premium organic skincare brand, introduces its latest innovation - Shea Luxe Tinted Moisturizer. This 3-in-1 formula delivers a natural tint, intense hydration, and daily sun protection - all in one effortless step. Infused with 100% Certified Organic Shea Butter, this lightweight, non-greasy moisturizer offers sheer, breathable coverage that evens out skin tone and imparts a radiant, dewy glow. This clean beauty must-have is designed for everyday wear to achieve a natural, flawless finish! It is available in three shades that blend beautifully with Indian skin tones. Consciously crafted, the formula features Organic Shea Butter, which is naturally…
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Record-Holding Rider Nikhil Bothra Embarks on 90-Day Solo Motorcycle Pilgrimage — “Mitti Se Moksha Tak” Ek Bharat Ek Safar

Record-Holding Rider Nikhil Bothra Embarks on 90-Day Solo Motorcycle Pilgrimage — “Mitti Se Moksha Tak” Ek Bharat Ek Safar

A Spiritually Charged, Socially Conscious Journey Covering All State Capitals, 12 Jyotirlingas & the Char Dham Shrines A Journey of Faith, Unity & Purpose Indian Book of Records holder and adventure motorcyclist Nikhil Bothra has set out on his most ambitious and spiritually meaningful expedition yet — a 90-day solo motorcycle pilgrimage titled “Mitti Se Moksha Tak: Ek Bharat Ek Safar.” Covering 24,000+ kilometers across all Indian state capitals and union territories (except Andaman & Lakshadweep), the journey includes sacred visits to 12 Jyotirlingas, the Char Dham shrines, and several cultural landmarks. But this isn’t just about distance — it’s…
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Shingar Cosmetics Brings a Legacy of Indian Beauty into the Present with their New Line of ‘Shingar Silky’

Shingar Cosmetics Brings a Legacy of Indian Beauty into the Present with their New Line of ‘Shingar Silky’

Mumbai, (Maharashtra) [India] August 04, 2025: For over six decades, Shingar has been more than a cosmetics brand. In many Indian households, it has been a quiet but constant presence, from the first dot of liquid kumkum before school to the sindoor worn on a wedding day. Founded in 1961, the Mumbai-based company has grown up alongside its consumers, evolving across generations while staying rooted in its identity: timeless, ritual-driven, and trustworthy. Now, in response to a rapidly changing beauty landscape and the evolving aspirations of younger audiences, Shingar Group  has introduced ‘Shingar Silky’, a new line of beauty and…
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Udaan Retreats: India’s First Aerial Arts Retreat Platform Launches in Rishikesh

Udaan Retreats: India’s First Aerial Arts Retreat Platform Launches in Rishikesh

Rishikesh, (Uttarakhand), [India] July 30, 2025: In a country where wellness is often equated with yoga and meditation, Udaan Retreats is charting a new course, one that gives aerial movement arts the space, structure, and spotlight they’ve long deserved. Founded in July 2025 by Sagar Kinare, the retreat platform is the first of its kind in India, offering equipment-focused aerial retreats in Rishikesh and other scenic locations. Sagar, who also founded Pancha Koshas Aerial Arts School, has spent years shaping the aerial arts landscape in India. With roots in yoga, movement, and performance, his work has consistently focused on building…
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India’s First Clean Supplement Brand to Put a Traffic Light on ‘Healthy’ Food

India’s First Clean Supplement Brand to Put a Traffic Light on ‘Healthy’ Food

India, July 18, 2025: You walk into a store looking for something healthy, maybe a protein powder or a daily supplement. The pack says “clean,” “natural,” “gut-friendly.” Sounds great, right? But how clean is clean? Is natural equal to safe? Who decides if it is gut friendly? At a time when even the most prominent “clean” brands are being called out for misleading claims, labels hiding total sugars, and sodium-loaded protein-washed snacks marketed as ‘healthy’, Renewtra™ stands apart. “A half-truth is worse than a lie,” Khadilkar notes, “and our industry is riddled with both. Consumers deserve better.” Everything is marketed…
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Redefining Luxury Wedding Stories with Art and Emotions

Redefining Luxury Wedding Stories with Art and Emotions

Every couple dreams of a wedding that feels like a beautiful story, a story that they can relive for a lifetime. At Weva Photography, capturing that story has been their purpose since 2011. Founded by Sineesh Gopal and Rohit Raghuvaran in Kochi and Chennai, the studio has grown into one of South India’s most trusted names in luxury wedding photography. But for both of them, it has always been more than just photographs. It’s been about preserving emotions, moments, and memories in the most artful way. Over the years, the Wedding Photography Company has had the privilege of documenting some…
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